Tyler's Backcountry Awareness
TYLER'S BACKCOUNTRY AWARENESS'S WEBSITE
Tyler’s Backcountry Awareness has been educating students on snow safety since 2012. When I connected with them, they decided it was time for a refresh of their brand to extend their audience. I created a new website that featured engaging imagery, optimized class information, a fluid booking flow, and much more.
SOCIAL CHANNELS
Prior to partnering with me, social profiles were present on multiple platforms. Many of these had a good number of followers. When they started working with me, they were able to better arrange and connect their content with the branding strategy I established for them. In conjunction with their focus on branding, we also heavily influenced the content sharing to better drive followers to the new website I built for them. This ensured followers were being properly informed on all class offerings, but also to help drive new sales for those classes.
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